Police Strategy For Beef Cattle Development In Malaka Regency, East Nusa Tenggara Timur Province

Abstract

The strategy of developing beef cattle in Malaka Regency based on geographical conditions in Malacca Regency is urgent to study. Strategic policies, especially efforts to develop beef cattle as an effort to meet national meat needs, need to be promoted. Malacca Regency, by geography, is included in Region I with its development focus on semi-intensive pattern large livestock, supported by small livestock and poultry. The purposive sampling method for sample respondents was appointed three (3) sub-districts and 6 sample villages, and the determination of sample respondents using random sampling of 10 sample respondents per village or 60 sample respondents. The SWOT analysis results obtained that the development of cattle in Malacca Regency is a 'Grow and Develop' strategy. This strategy can be implemented by developing products, improving product quality and increasing access to a wider market. The managerial implications that can be implemented in Malacca Regency are progressive strategies with the basic principles of Growth and Development. Policy implications with a focus on; (a) improving product quality, namely increasing live weight when sold, FMD disease-free and efficient distribution, (b) reaching wider market access, namely maintaining distribution from NTT to Jakarta.