Housing Loan Borrowers Perception: Special Focus On Housing Finance Company And Public Sector Bank

Abstract

The housing finance is expected to grow at a rate of 13% from the financial year 2022 onwards as per the report of ICRA. This is a positive development for the home loan borrowers to go for housing loans, thereby creating more demand for the loans, which is a major push for home loan lenders, which increases competition between Housing finance companies and Banks. Both, the Housing finance companies and Banks are coming up with certain schemes to attract the customers. This paper is an attempt to know the perception of home loan borrowers between LIC Housing finance Ltd, the largest Housing finance company and SBI, the largest public sector bank in India.