Consumerism (A literature Review)
##plugins.themes.bootstrap3.article.main##
Abstract
This research highlighted the importance of Consumer psychology to marketers through shading the light on the literature review, as Consumer psychologists look into how the decision-making process, social persuasion, and motivation all play a role in why people buy certain goods and not others. The organization’s survival in the market is linked to studying all the influences surrounding the consumer; as the consumer is the one who directs the marketing activities of the organization.
Metrics
Metrics Loading ...
##plugins.themes.bootstrap3.article.details##
Issue
Section
Articles
How to Cite
Consumerism (A literature Review). (2023). Journal of Namibian Studies : History Politics Culture, 33, 778–812. https://doi.org/10.59670/jns.v33i.538