Revealing The Rhetorical Matrix: A Stylistic Analysis Of Dr. Mahathir Mohammad’s Speeches

Abstract

The current study presents stylistic analysis of Dr. Mahathir Mohamad’s speeches to point out his unique rhetorical and verbal strategies which reflects his perception about the ways of effective communication. The study employed a mixed method approach to analyze the data both qualitatively and quantitatively. The findings of the study reveal that how a political figure strategically use his language and rhetoric incubating our understanding of the art of persuasion in political converse. This study highlights Dr. Mahathir’s ways of communication through which he achieved popular support, address social issues and influence public discussion. The significance of the study is to shed lights on the importance of language, rhetoric and ways of communication and also provides framework for the interpretation of political speeches.