Advancing Women’s Entrepreneurship In Small Businesses In Pakistan: A Path To Empowerment

Abstract

 

This study aimed to explore the relationship between women entrepreneurship and empowerment in Pakistan. The study focused on small-scale home-based businesses and small to medium enterprises (SMEs) run by women. Qualitative data was collected through in-depth interviews with women entrepreneurs who are running business and those who have closed their business for any reasons. The findings revealed that despite facing numerous challenges and obstacles, women entrepreneurs in Pakistan were able to overcome them and establish successful businesses. Factors such as access to finance, market access, and support from family and community were found to be crucial for the success of women-led businesses. The study also highlighted the important role of government policies and support systems in promoting women entrepreneurship and empowering women in business. The results of this study provide important insights for policymakers and practitioners on the need to create an enabling environment that supports women entrepreneurship and empowers women in Pakistan.