Graduates from China's Private Undergraduate Institutions: An Analysis of Employer Satisfaction

Abstract

Despite the tremendous growth of higher education in China, persistent social obstacles make it difficult for college graduates to obtain employment. Employment quality is a key determinant of a nation's level of economic development and prosperity. The expansion of the employment theory dialogue among Chinese college students is aided by a discussion on how to accurately boost the employment quality of private college graduates. The goal of this survey is to do exploratory factor analysis on the employer satisfaction model established for graduates of private colleges. This survey is directed toward employers who recruit graduates from private schools and colleges with over 20,000 pupils. 500 questionnaires were mailed out, 462 were returned, and ineligible samples were deleted, leaving 451 valid samples and an effective sampling rate of 90.2%. This article uses SPSS to demonstrate empirically the model of employer satisfaction based on expectation confirmation and employability. It demonstrates that enhancing the employability of private college graduates is one of the most successful strategies for enhancing employer satisfaction. This study will boost employer satisfaction based on the perspectives of the three levels of government, schools, and students. The sample size chosen for this study is still somewhat little, and the structure's reasoning is relatively weak. Due to their hectic schedules, the vast majority of employers decline to participate in the survey, resulting in an enormous burden on the scale collectors. How to integrate research on employer satisfaction, the quality of higher education, and the career development of graduates requires additional consideration.